Daniel Evans

All posts by

Daniel Evans

Daniel Evans is a Content Marketing Strategist at ZappiStore. When he's not learning about automated market research and tech news, he's usually found gazing at a video game or his fruit and veg plot. Say hi on Linkedin or Twitter.

Pursuit of authenticity – Learnings from The Insight Show & MRS Impact

As The Insight Show and MRS Impact draw to a...

/ March 21, 2017

TV: still the elephant in the living room

Contrary to popular belief, the death of traditional TV advertising...

/ March 16, 2017

IIeX Amsterdam 2017: The future rocks!

At IIeX EU 2017, hundreds of eager researchers descended upon...

/ February 23, 2017

Hackathon experience with M/A/R/C® & ZappiStore: Concept testing with innovation, rigor & speed

Born out of a week-long hackathon in Possum Kingdom Lake,...

/ February 17, 2017

Millennials move over! Generation Z is setting the tone for marketing today :-)

We are living in a time of transformative change. Gen...

/ February 14, 2017

Creating claims for all-natural cookie packs

When a consumer picks your product off the shelf, he/she...

/ January 25, 2017

Nescafé brewed a winning digital creative blend on Facebook & Youtube

64% of 15-24 year olds watch at least one video...

/ January 12, 2017

3 steps to getting product claims right

85% of household shopping is derived from repeat purchase. With...

/ December 19, 2016

Clients share automation stories @ZappiStore’s Canada launch gig

To celebrate the launch of ZappiStore in Canada, our own...

/ November 23, 2016