ZappiStore and Millward Brown Partners Day

ZappiStore was excited to welcome the Millward Brown Global Innovations...

/ September 18, 2015

About Us & Our Products

An introduction to ZappiStore and a quick look at some...

/ July 21, 2015

TNS and ZappiStore launch ConversionModel Express

Steve Phillips, CEO @ Zappi Store and Jan Hofmeyr, Head...

/ July 21, 2015

Unilever’s Foundry50 recognises market research tech startups

Marketing products ZappiStore, Stashmetrics, Relative Insight, LivingLens and Realeyes are...

/ June 18, 2015

Agile Research: Mindset or Method?

According to Eric Ries, author of The Lean Startup, lean...

/ June 14, 2015

Agile Research: The war between creative and data is over!

Dear Creative Guru, The war between creative and data is...

/ May 29, 2015

Automation; Giving the Right Idea a Chance

Too long has the creative industry been unable to test...

/ March 16, 2015

LinkNow for Digital: Millward Brown copy-testing solution for digital advertising

UK Brand and media comms research consultancy Millward Brown has...

/ February 24, 2015

LinkNow for TV: new Millward Brown’s Copy Testing on Zappistore

LinkNow for TV allows brands to assess ad effectiveness in...

/ January 22, 2015