Month: November 2016

Clients share automation stories @ZappiStore’s Canada launch gig

To celebrate the launch of ZappiStore in Canada, our own Joseph Chen hosted an audience of market research professionals to hear what a panel of insights managers and Kantar Millward Brown’s Sharon Flynn had to say about the challenges faced...

/ November 23, 2016

Your Next Digital Advertising Campaign: Dud, disaster, or triumph?

There’s no doubt about it – companies are throwing away tons of cash due to failed digital advertising campaigns. Research shows that 98% of paid ads are a colossal waste of money. On top of that, waste in digital ad...

/ November 10, 2016