Alkistis Chatzidimitriou

All posts by

Alkistis Chatzidimitriou

Alkistis is an Associate Director of Product Marketing at ZappiStore.

The rise of automation in market research

Machines are being used to automate a rising number of processes in the marketing world. Programmatic ad buying, artificial intelligence, chatbots  and other emerging technologies are changing the landscape and bringing with them new efficiencies and ways of working. It follows then, that market research also...

/ July 28, 2017

120 hours in scrum heaven: Hacking new products with Kantar TNS

Every few months, a team of Zappi developers get a free pass from business as usual to unleash their talents in long nights of coding . The sole objective is building a working product and driving as much of a...

/ February 16, 2017