Category: Events

4 Ways Insights Professionals Can Help Their Organizations Grow

Zappi officially launched their Zappi Insiders program on the coat-tails of an exclusive dinner at Eleven Madison Park after The Quirks Event in NYC. The program is designed with the hopes of fostering an environment of growth and collaboration among...

/ March 12, 2018

Top Market Research Events to Add to Your 2018 Calendar

In 2016, the market research industry generated approximately 44.51 billion U.S. dollars in revenue worldwide. The industry has grown by 41 percent since 2010. With this, the number of market research events has ballooned. Given the number of market research...

/ December 12, 2017
Market research

In agile research, the future points to foresight-led insight teams

Babita Earle, ZappiStore’s face of Strategic Partnerships, shares her views on an evolving approach to MR at ESOMAR Congress 2017 In September, I flew for Amsterdam to experience ESOMAR’s yearly celebration of data (so did our own Roxan Toll with...

/ October 4, 2017
ZappiStore and Coca-Cola

Coca-Cola and ZappiStore reflect on a leap of faith at ESOMAR Congress

The story of our start-up was on show at ESOMAR Congress 2017 in Amsterdam There used to be a firm line separating technology from market research, but this year’s ESOMAR Congress proved that those boundaries are now blurring. A strong...

/ September 22, 2017

Consumer-led research: MMR talks food & drink in the retail space

ZappiStore took a trip to The Happenstance in East London with the folks at MMR – a stone’s throw from St Paul’s Cathedral – to discuss product packaging in the retail space. Representatives from businesses of all shapes and sizes...

/ October 4, 2016

ESOMAR Congress 2016: the future is #WOW

For ESOMAR Congress 2016, over a thousand research industry participants ventured into the beautiful city of New Orleans and partook in a mini-Mardi Gras – what better setting for #wow moments? Overflowing with learning opportunities for clients, agencies, and tech-providers...

/ September 28, 2016