Category: Zappi News

Insightful optimism: Babita Earle responds to Ray Poynter’s Automation Report

Ray Poynter, with input from experts across the world of Market Research, has penned a far-reaching research report, with ZappiStore as its proud sponsor. ‘Automation and Market Research: A journey, not a destination’ is available now through NewMR. The report...

/ September 23, 2016

Betty Adamou’s Top Tips: The New Research Speakers Club comes to ZappiStore

Do you dream of speaking at a major research conference? If so, keep an eye on Annie Pettit, Betty Adamou, and a great many others who are hosting events worldwide – they want to turn your dream into a reality. The...

/ June 30, 2016
Zappistore-team-impact-2016

The Role of Tomorrow’s Researcher – Impact 2016

As the MRS celebrated its 70th year, ZappiStore set off to Impact 2016 to network and explore how the evolution of technology is shaping up to revolutionise the industry of insights. Discussions over conference alluded to a need for better ways deliver research findings...

/ March 24, 2016

ZappiHack: Bringing Insights & Tech Closer Together

ZappiStore was excited to host its first ever Hack on March 2nd in Amsterdam, a full day of workshops and discussions dedicated to bridging the gap between Research and Tech. The event brought a select group of Insights professionals from the world’s most...

/ March 15, 2016

IIeX Europe 2016: Our Highlights

Following two days jam-packed with discussions, thinking and workshops around the most innovative topics in the insights world, IIeX Europe has just ended, leaving attendees with plenty of food for thought until its next edition. ZappiStore was there for it all and...

/ March 8, 2016

Tech revolution in MR is happening; a tale of 7 MR Agencies, 14 products and 1 startup.

ZappiStore has come a long way since its launch in the spring of 2013. Opening shop with a handful of white label products, it took out its automation proposition to the MR industry. In those early days, ZappiStore delighted some...

/ February 16, 2016

Festival of NewMR Recap: Futuring Friday

This year’s Festival of NewMR ended on a Futuring note with a panel discussion on the evolution of the MR world, lead by Ray Poynter and Lenny Murphy. Futuring Friday guests Research Now EVP Melanie Courtright, Growth Strategist Kristin Luck, ESOMAR Director General Finn...

/ February 6, 2016

Truck wars: Coca-Cola vs Cadbury

  Cadbury is taking a page out of the Coca-Cola book this Christmas and sending its own fleet of trucks out to unsuspecting cities across the UK. In their 2015 Christmas advert, the lorries, filled with chocolate, assemble to form an...

/ November 24, 2015

This holiday season, empower your digital creative through ZappiStore

Holiday shopping as you knew it has changed, so why haven’t we changed the way we think of the consumer? Their purchasing behavior has been changing for over a decade now, and it shows no sign of slowing down. Since...

/ November 12, 2015