Zappistore-team-impact-2016

The Role of Tomorrow’s Researcher – Impact 2016

As the MRS celebrated its 70th year, ZappiStore set off to Impact 2016 to network and explore how the evolution of technology is shaping up to revolutionise the industry of insights. Discussions over conference alluded to a need for better ways deliver research findings...

/ March 24, 2016

ZappiHack: Bringing Insights & Tech Closer Together

ZappiStore was excited to host its first ever Hack on March 2nd in Amsterdam, a full day of workshops and discussions dedicated to bridging the gap between Research and Tech. The event brought a select group of Insights professionals from the world’s most...

/ March 15, 2016

IIeX Europe 2016: Our Highlights

Following two days jam-packed with discussions, thinking and workshops around the most innovative topics in the insights world, IIeX Europe has just ended, leaving attendees with plenty of food for thought until its next edition. ZappiStore was there for it all and...

/ March 8, 2016

In Pursuit of Quick Without Dirty

Seeking to do things quicker and more profitably, cutting corners without compromising quality, doing a job well enough. For many of us, these are often necessity in the modern world, regardless of the industry or circumstance we’re in. The world...

/ February 25, 2016

How Automation Will Change the Role Of Young Researchers

Are we young researchers ready to face the automation era? One thing that I learned interviewing the CEO of ZappiStore, the first automation research shop, is that we are now shifting from how to what. I have always been intrigued...

/ February 17, 2016

Tech revolution in MR is happening; a tale of 7 MR Agencies, 14 products and 1 startup.

ZappiStore has come a long way since its launch in the spring of 2013. Opening shop with a handful of white label products, it took out its automation proposition to the MR industry. In those early days, ZappiStore delighted some...

/ February 16, 2016

A Man on the Moon is great, but it just isn’t Christmas…

We love an emotional advert don’t we? ‘Sadvertising’ is all around us this Christmas, led by the high profile John Lewis and Coca-Cola ads and chased hard by the likes of Sainsbury’s. They’re great ads that bring important messages into...

/ December 4, 2015

Truck wars: Coca-Cola vs Cadbury

  Cadbury is taking a page out of the Coca-Cola book this Christmas and sending its own fleet of trucks out to unsuspecting cities across the UK. In their 2015 Christmas advert, the lorries, filled with chocolate, assemble to form an...

/ November 24, 2015

This holiday season, empower your digital creative through ZappiStore

Holiday shopping as you knew it has changed, so why haven’t we changed the way we think of the consumer? Their purchasing behavior has been changing for over a decade now, and it shows no sign of slowing down. Since...

/ November 12, 2015